Manager (Marketing) Cover Image
YATHAR CHO INDUSTRY LTD Logo
FULL TIMEPosted: 7/12/2025

Manager (Marketing)

YATHAR CHO INDUSTRY LTD

LocationHlaing,
Salary / MONTH
CategoryManagement
Openings & Gender1 position(s) · male & female

Job Description

• Develop and implement 360° marketing plans that include both ATL and BTL activities. • Oversee all marketing functions including advertising, promotions, packaging design, event management, and broadcasting coordination to ensure market readiness and product visibility. • Manage the marketing budget effectively and ensure all activities deliver measurable ROI. • Lead the company’s digital marketing strategy across platforms like Facebook, Instagram, and others to increase brand awareness and engagement. • Create and develop engaging content tailored for each social media channel. • Work closely with third-party agencies to handle social media communication, respond to inquiries/comments professionally and promptly. • Monitor campaign performance and use analytics to optimize results. • Analyze daily market prices, monitor the state of our products, and track competitor activities to provide strategic input for pricing and positioning. • Collect and analyze monthly market share data and other relevant statistics to inform business decisions. • Implement and supervise MIS data collection, sampling, and merchandising plans. • Provide on-going coaching, mentoring, and development for team members. • Collaborate cross-functionally with Sales, Product Development, and Operations teams to align marketing efforts with business goals. • Maintain effective communication with vendors, designers, and external partners.

Requirements

• Any graduate (or) bachelor's degree in marketing, communications, or a related field • Experience in marketing management (5) years related field. • Experience with social media management tools such as Hootsuite, Buffer, or Sprout Social. • Knowledge in ISO, HACCP & GHP. • Must be able to travel.

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