Marketing Executive (EVENT & PROMOTION)

 Establishes marketing goals based on past performance and market forecasts.  Prepare the Annual Marketing Event Calendar.  Create the Seasonal Sales Promotion Schedules.  Calculate the Annual Marketing Budget.  Calculate the yearly Indoor and OOH rental rate card and expenses for all Junction Centre.  Control the Annual Marketing Income and Expenses.  Create and make the actual cost by event & promotion, mall decoration and seasonal sales promotion, tenant’s upselling, tenant’s cross selling and work within the budget. Ensures that project/department milestones/goals are met and adhering to approved budgets.  Arrange the detail design, timeline, schedule, the detail event plan, check list & duty roaster by event.  Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies.  Oversees current offerings and comes up with initiatives for new brand and joint marketing plan with internal & external.  Works with all Centre marketing staff to develop detailed marketing plans for all media channels.  Manage and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects.  Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback.  Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to Management.

 Any Bachelor's Degree, Diploma in Marketing  Minimum of 3 years of work experience in related field in Event Creation, Planning, Communication with Internal and External Vendors and Suppliers, Media Channels, Client Relationships, Adaptability, Research, Interpersonal Communication, Budgeting, Organization  Good interpersonal, organizational, communication skill with internal and external  Ability to manage multiple priorities  Strong judgment and problem-solving abilities  Excellent work ethic and positive attitude  Computer skills: Microsoft Office (Word, Excel, PowerPoint)  Good presentation and reporting skills with creative thinking  Good verbal and written in English