Activation Assistant

Key Responsibilities • Poster & Sticker Installation: Execute the deployment of Point of Sale Materials (POSM) such as posters, stickers, and wobblers at designated retail outlets, tea shops, and partner venues. Ensure materials are placed in high-visibility areas as instructed. • Maintenance: Regularly check and replace damaged or old marketing materials during market visits to keep the brand image fresh and premium. • Loading & Unloading: Take responsibility for the physical handling, loading, and unloading of event equipment, booths, stocks, and gifts before and after events. • Setup Support: Assist the team in setting up event booths, stages, and display areas. Ensure all structures are safe, clean, and ready for operation. • Activation Assistance: Actively support the Sales and Promotion team during events by managing stock replenishment, handling customer queues, and assisting in direct sales transactions when required. • Crowd Management: Help manage the flow of consumers during busy activation periods to ensure a smooth brand experience. • Consumer Surveys: Collect on-ground surveys with adult consumers using provided questionnaires to gather feedback on product taste, packaging, and brand preference. • Competitor Intel: Observe and record competitor activities, pricing, and new promotions in the market, reporting findings back to the Manager.

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